Lewis Humphries
While the global economy has been blighted by prolonged periods of recession and sluggish growth since 2008, not all industries have suffered adversely. Take the social gaming industry, which has showcased considerable growth and has even threatened to supersede the popularity of traditional video gaming.
As a result of this vast and disproportionate expansion, the social gaming user base has swelled considerably, with a staggering 81 million global citizens playing at least one social game each day. This creates a compelling opportunity for small business owners across a range of industries to incorporate social gaming into their business model.
During the 2012 presidential election campaign, both Barack Obama and Mitt Romney highlighted the importance of small businesses in regards to the long-term economic recovery of the United States. Governor Romney even won support in Missouri by announcing a new coalition of local business owners, while pledging to reform the nation’s corporate tax structure and remove barriers to entry for aspiring entrepreneurs.