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Outright Now In Google Apps Marketplace – Small Business Finances Right In Your Inbox

By Gyutae Park

We’ve done an Outright review here on Money Crashers before and praised it as being an awesome finance tool for small businesses, freelancers, and self-employed folk alike.  In case you’re not familiar, Outright is an online accounting website that ties in with your bank accounts, credit cards, and other financial accounts including Paypal.  It “frees you of accounting” by automatically keeping track of and categorizing revenue and expenses, and it even helps you calculate estimated self-employment taxes you’ll need to pay as well as generate the forms you’ll need once Uncle Sam demands his money.

Today (November 9, 2010), Outright got even better by launching their tool in the Google Apps Marketplace. We listed both as one of the top online resources & tools for small businesses and freelancers so it’s great news that they can now work together in tandem. So what does this mean for you, the small business owner who simply wants to get on with your work?

You can now access all of your relevant Outright data right in your Google Apps inbox or calendar.  For example, have you ever had a vendor send you an email about a payment, but weren’t sure whether or not you’re already paid it? With Outright installed via Google Apps, you’ll see your payment history with customers and vendors right in the email, and clickable for more details. This is obviously very convenient and you won’t even need to open up a new browser tab and login separately.  In case you’re wondering how this is done, Outright uses the From address in your email conversations to tie in the appropriate data.

Here’s a screenshot:

Alternatively, if you have outstanding invoices to collect, Outright will place notations directly in your Google Apps Calendar so you know exactly when to expect the funds (or need to send reminders).  Also, don’t forget those important tax dates. Outright automatically adds dates like quarterly estimated tax due dates, 1099 due dates, and the dreaded April 15th annual tax due date straight to your Google Calendar, too.

If you’re one of the million small businesses relying on Google Apps, you can now manage all of your finances without ever clicking away from your email and calendar. No more switching to separate accounting software, and no more clunky multiple open tabs.

Here’s a video with an even more detailed description on how it works:

We definitely recommend you give it a try. We’re planning on utilizing the tool here at Money Crashers as well. To add Outright to your Google Apps account, head over to the Google Apps Market Place and click the “Add to Google Apps” button.

Have you tried Outright and the integration with Google Apps for your small business yet? Leave your thoughts and feedback in the comments here below.

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