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Dividend Reinvestment Plans (DRIPs) and What They Offer Investors



Stocks are generally thought to be risky investments (when compared to investing in bonds). And even though the average annual yield is great at around 12%, the market can be difficult to predict. However, there are ways to remove some of this risk by investing in dividend reinvestment programs (DRIPs). These programs can remove some of the brokerage and investment management fees that would otherwise eat away at your investment.

The theory behind dividend reinvestment plans is simple. When you purchase a share of stock, you are paid dividends for owning it. Some companies will give you the option of reinvesting those dividends to buy additional shares of stock. In other words, if you own 100 shares of stock that pays a 4% dividend yield at the dividend payment date, you will be given four additional shares instead of cash.

Reasons to Invest in a Dividend Reinvestment Program

There are a number of reasons why smart investors take advantage of dividend reinvestment plans:

1. You Cut Out the Middle Man
Brokers charge about 0.5% per transaction on smaller orders. Even major discount brokerage firms such as Scottrade or E*TRADE are going to charge you every time you buy or sell an investment. These fees are manageable when you buy in bulk, but they add up if you consistently build your personal investment portfolio a few shares at a time. Dividend reinvestment programs give you the option to purchase additional shares without having to pay your broker to push a few buttons for you.

2. Plans Are Usually Very Flexible for Small Investors
You may be able to get started in one of these programs for a very minimal cost – even as cheap as the cost of a 12-pack of Pepsi.

3. Plans Average the Cost of the Security in a Year
This keeps investors from having to time the market and risk buying at the highest price for the year.

4. You Can Receive Discounted Shares
Some brokerage firms will even allow plan participants the option to purchase additional shares – on top of the ones that were reinvested – at a discount.

Dividend reinvestment plans are great tools for small investors who don’t make trades of large quantities of stock. And since many small investors don’t want to have to wait for their investment to appreciate just so they can break even, they invest in a DRIP so they can maximize the return on their investment.

Dividend Reinvestment Program

Things You Need to Keep in Mind

Don’t Forget About Uncle Sam

The biggest problem with dividend reinvestment programs is that they can make investors lazy. You might forget about your DRIP, but the IRS won’t. The IRS considers dividends actual income, so you’ll need to maintain accurate records of your dividend earnings and keep track of how much money you owe in taxes each year.

You Will Need to Invest for the Long-Term

Investing in a dividend reinvestment plan will encourage investors to invest for the long term, which is a great way to keep yourself invested in the game of investing, since you’ll have to hold onto your stock until the company pays its dividends if you have any hope of benefiting from it.

This shouldn’t discourage you from investing in a DRIP, however. The stock market rewards long-term investors. If you hold onto your securities for a period of years, you will substantially reduce your risk. Investing in a dividend reinvestment program will not only provide long-term financial benefits, but it will teach you the discipline you need to be a successful long-term investor.

How to Get Started

Researching DRIPs

To get started in a DRIP, you’ll first need to determine if the company you want offers a DRIP option for its shareholders. Many companies that offer dividends will also offer to reinvest them in a DRIP for you.

If you already own shares of stock in the company you want, you will usually need to contact the company and ask for an enrollment form. Sometimes this form will be available on the company’s website. If you purchased your shares through a broker, the broker’s name may be on the shares, so you’ll need to ask them to transfer the shares into your name.

When researching a DRIP, you’ll also want to make sure that there are no fees associated with its management. While most companies won’t charge a fee, some do, and while the fees are usually small, they can be a serious drag on your profits if you only have a few shares and thus aren’t getting a lot in dividends.


There are also many tools available online to help you get set up with a new DRIP. One of the best ways to get a DRIP set up with a new company is by using a direct stock purchase (DSP) to buy a small number of shares. Purchasing stock directly from the company means you can avoid having to hold the shares in an account with a broker, and you’ll usually be able to purchase shares for relatively low fees.

Sometimes, you can even purchase shares directly from the company itself (click here for a partial list) or you can take advantage of purchasing sites such as Shareowner Online which allow you to purchase small amounts of some stocks, set up a DRIP, and manage them within one account.

Reinvesting Dividends and Taxes

Once you own the stock and have elected to reinvest your dividends, your dividends will continue to be reinvested until you tell the company otherwise, they discontinue the reinvestment program, or they discontinue the dividend. Each year, if your dividends totaled more than $10, you’ll receive a 1099-DIV form with the total. Even though you didn’t actually receive the dividend as cash, you may still end up paying taxes on the amount.

DRIPs Make Great Gifts

Shares set up in a DRIP make a great gift to help get kids interested in the stock market and finance. I received a single share of AT&T when I was twelve years old from a family friend. I had never gotten checks in my own name before, so my dividend checks were very exciting, even though they were for about 15 cents!

After the novelty of the 15-cent checks wore off, my dad helped me set up the share in AT&T’s DRIP program, and I continued to watch it grow through my statements each quarter. I was also excited to be asked to vote on the board’s decisions as a shareholder and get all kinds of official-looking stuff in the mail. Over time, those little checks added up to quite a lot, and between the DRIP, AT&T’s purchase by Verizon, and a stock split or two, I eventually ended up with about seven shares of Verizon stock by the time I sold them at the age of 20.

Reinvesting my dividends allowed a single share of AT&T to pay for a whole semester’s worth of books at college and gave me an early interest in finance. It’s easy to set up a DRIP and luckily, it’s also easy to leave them alone and let them add up until your total shares’ value has grown by leaps and bounds.

Reinvesting Dividends Taxes

Final Word

Anyone can get started with a dividend reinvestment program, but it will take a little time and effort. Once you’ve decided what company you’ll invest with, make sure they offer a DRIP and don’t charge fees. You may also need to transfer the stock certificate into your own name, or use a direct purchase plan to get shares in your preferred company. Then, you’ll be on your way to saving lots of money and watching your investments grow hassle-free with a dividend reinvestment program.

Have you ever participated in a DRIP? How has it performed as part of your stock portfolio?

Kira Botkin
Kira is a longtime blogger and serial entrepreneur who enjoys gardening, garage sales, and finding stray animals. She lives in Columbus, Ohio, where football is a distinct season, and by day runs a research study for people with multiple sclerosis. She hopes that the MoneyCrashers team can help you achieve your goals and live a great life.

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